In our latest Community Spotlight, we’re delighted to introduce Carol Staniford, a Bracknell native whose passion for supporting young people and building community connections has made a lasting difference. Through her career at Cadence and her role as a trustee for The Wayz Youth Group, Carol embodies what community spirit is all about.
Can you tell us a little about yourself and your connection to Bracknell?
I was born in Bracknell in the 60’s after my parents moved to the area from London in the 1950’s, there are four generations of my family that have all grown up here. I’ve completed much of my education locally, worked in Bracknell my entire career, and raised my children here. Bracknell has always been home.
After taking time out of work when my children were young, I returned to education, gaining computer skills, completing an access course, and eventually graduating with a degree in Business Studies before turning 50 – a huge personal achievement for me.
During my career at Cadence, I became involved with The Wayz Youth Group, where I now serve as a trustee and committee member. Youth services have changed so much since I was young, and I believe it’s vital to provide spaces where young people can grow, learn, and belong. Cadence has been brilliant in supporting that vision – offering time, facilities, and fundraising opportunities to make a difference.
Could you tell us about your role at Cadence and how you balance it with volunteering?
I’ve been with Cadence for 20 years. For the first 13, I worked in licensing, supporting sales, finance, and contracts. These days, I’m back to my roots in facilities.
Cadence actively encourages fundraising and volunteering, which makes balancing both possible. I often spend evenings and weekends at The Wayz, helping where I can. It never feels like a burden – it’s something I truly enjoy.
What inspired you to start volunteering?
I’ve always enjoyed organising and helping out and Volunteering allows me to give back while also being part of something bigger.
At The Wayz, I’m constantly inspired by the dedication of both staff and young people. Some of the most magical moments are when school groups visit Cadence – watching 32 children’s faces light up as they discover what the company does and how technology can change lives is unforgettable.
What kind of volunteer work do you do?
Most of my time is spent as a trustee and committee member for The Wayz. That includes fundraising, organising events like quizzes, and planning big milestones – next year is our 60th anniversary, and I’ll be arranging a celebratory ball to bring together old and new supporters.
Even my family gets involved – my 90-year-old parents still help fold raffle tickets and collect gifts for the annual Wayz fun day. It shows that everyone, whatever their age, can play a part in supporting the community.
What has been your most memorable volunteering moment?
Without a doubt, when The Wayz Youth Group received the Queen’s Award for Voluntary Service. I saw firsthand the depth of the programme, the skills the young people were gaining, and the pride they had in their work. Attending the ceremony at Windsor alongside them was incredibly moving – I was so proud to be part of that moment.
Have you faced any challenges while volunteering?
Yes, particularly in understanding the challenges today’s young people face. Bullying, for example, now often happens online, which is very different from when I was growing up. It can be hard to relate, but it’s made me more determined to listen, learn, and support however I can.
Another challenge is encouraging people to get involved. It can sometimes feel draining, but the inspiration I draw from the young people and staff at The Wayz always keeps me motivated.
How has volunteering shaped your skills or outlook?
It’s definitely improved my listening skills and patience. I’ve learned not to jump to conclusions but to gather the full picture before acting. It’s also sharpened my project management skills – identifying problems, reshuffling plans, and finding realistic solutions.
How do you think your efforts have made a difference?
Seeing the smiles on children’s faces at an event or knowing the funds we’ve raised are going to good use is incredibly rewarding. It’s those small but powerful reminders that our work matters.
How do you connect with others in the community?
Bracknell BID has been brilliant for that. Networking events have pushed me out of my comfort zone, but I’ve learned how valuable they are. Volunteering alongside colleagues – like when we helped sort clothes in local hospice shops or packing food for Rise against Hunger, it builds stronger bonds and shows teamwork goes far beyond the office.
What advice would you give to someone thinking about volunteering?
Find something you’re passionate about. Start small, be proactive, and see where it leads. For me, it’s always been about following an interest, learning more, and then spreading the word. There are so many causes out there – whether it’s youth work, biodiversity, or even learning more about neurodiversity, there’s always a way to contribute.
Do you have a favourite Bracknell BID project?
Yes – the Farleymoor Lake improvements. I remember when it was overgrown and inaccessible. Now, it’s a beautiful, welcoming space used by so many people for walks and breaks. I also loved the Bug Hotels project, which inspired us at Cadence to create bug boxes and support biodiversity too.
And finally, what does the word “community” mean to you?
For me, community is about belonging – where people genuinely care, support one another, and work together towards shared goals.
✨ Carol’s story is a wonderful reminder of how one person’s dedication can ripple outwards, touching lives across generations. Whether through her work with The Wayz, her role at Cadence, or her involvement with Bracknell BID initiatives, she continues to show what true community spirit looks like.