About Bracknell BID
The Bracknell Southern and Western Business Areas comprise of some 400 acres of retail, industrial, warehousing and office space, located west of Bracknell town centre. The area is home is over 300 businesses, many of which are key, not just to Bracknell and the Thames Valley, but nationally and internationally.
In 2020, businesses voted in favour of the Southern and Western Business Areas becoming a Business Improvement District (BID), known as the Bracknell BID, the trading name of Bracknell Investment Group Ltd.
A BID is a defined area in which a levy is charged on all business rate payers in addition to the business rates bill. This levy is used to develop projects and initiatives that will benefit businesses in the area. There is no limit on what projects or services can be provided through a BID. The only requirement is that it should be in addition to services provided by local authorities. Improvements may include but are not limited to, improved amenities and facilities, cleansing and environmental initiatives, and additional safety and security measures.
The Bracknell BID is a business-led, not-for-profit partnership created to deliver additional services and to improve the trading environment of the Southern and Western Business Areas (BID Area).


Bracknell BID funded winter floral displays planted on Western Road
The BID has funded new winter floral displays in the planters on Western Road, rotating from the summer flowers that were installed previously, which can be read about here. These are part of the BID’s work to improve the appearance of Western Road and the roads and footpaths in the BID area generally. The BID has […]
Read MorePanasonic: 50% off selected Technics headphones, exclusive to BID area workers!
Bracknell BID have partnered with Panasonic to provide BID area workers an exclusive limited time 50% discount on two selected Technics headphones! BID area workers can claim Technics Headphones EAH-AZ60M2 (RRP £199.99) for only £100! BID area workers can also acquire Technics Headphones EAH-AZ40M2 (RRP £129.99) for just £65! Grab your Technics Headphones at half […]
Read MoreBracknell Forest Council Economic Strategy 2024 – 2034 – The Council would like your views by 6th December
Bracknell Forest Council would like to invite all local businesses to engage and comment on the draft Bracknell Forest Economic Strategy 2024 – 2034. The economic strategy is a document that sets out the vision, challenges, aims and actions for the economic development of the borough over the next 10 years. The economic strategy aims […]
Read MoreTo contact Bracknell BID please visit our contact us page and use the links or contact form.